05.23.2012 Executive Insight: Building Brand Value and Customer Loyalty

Executive Insight — An online open panel discussion with franchise experts discussing how to build brand value, while ensuring cash flow for franchisors and franchisees.

Our expert panel discussed building and maintaining customer loyalty, maintaining compliance and protecting franchisee investments from various market risks including data breaches caused by credit card hackers.

Executive Insight Panelists:

• J. Joseph Finizio President & CEO, Retail Solutions Providers Association
• Randy Murphy CEO Mama Fu’s Asian House - Murphy Adams Restaurant Group, LP
• Jeffrey S. Klein Partner, Capriotti’s Sandwich Shop

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• compliance
• pci